Area Sales Manager – South West England
📍 South West England
💰 Competitive Salary
🕒 Monday – Friday, 08:30 – 17:00
New Pallets / Field-Based / Hybrid
We are seeking a motivated and commercially focused Area Sales Manager to drive growth across new pallet sales while developing long-term customer partnerships and supporting procurement opportunities.
This is a fantastic opportunity for a confident relationship-builder who enjoys identifying new opportunities, managing key accounts, and delivering results in a fast-paced environment.
Key Responsibilities
- Identify and develop new business opportunities, markets, and customer relationships
- Manage and grow a strong sales pipeline to achieve revenue and profit targets
- Develop existing accounts through contracts, stock holding agreements, and value-added solutions
- Work closely with customers to gather forecast information and support operational planning
- Collaborate with internal teams including Sales, Planning, Commercial, and Site Operations
- Support promotional and networking activities, including LinkedIn and industry engagement
- Monitor market trends, legislation, and customer requirements
- Maintain accurate CRM and customer interaction records
What We’re Looking For
- Experience within the pallets / packaging, or a timber related sector
- Proven experience in business development, sales, or account management
- Strong commercial awareness and negotiation skills
- Excellent communication skills with the ability to influence at Director level
- Organised, proactive, and results-driven
- Ability to manage multiple priorities and build strong customer relationships
Key Behaviours
- Customer Focus
- Commercial Acumen
- Confidence & Influencing Skills
The Role Offers
- A varied and autonomous role within a growing business
- Opportunity to build long-term customer partnerships
- UK regional travel with hybrid/remote flexibility
- Collaborative and supportive working environment
Who we are:
BSW Group is the largest timber and forestry business in the UK, with operating divisions spanning the whole supply chain, from tree nurseries and woodland management to sawmilling and pallets.
We market 35 million saplings annually through the country’s leading commercial tree nursery, have planted a billion trees through Tilhill Forestry, supply sustainable timber products to an array of industries as BSW Timber, and manufacture millions of pallets a year as Scott Pallets. We work to keep industry moving and aim to be the most technically advanced timber business in the country.
BSW operates as a collection of experts – an interconnected circle, where everyone and everything works together, allowing the business to constantly innovate as our people thrive.
With an ethos to use everything and waste nothing, we leverage technology and cutting-edge practices to supply the diverse demands of the UK, helping to build sustainable worlds.
What you will receive in return:
- Competitive salary
- Company car
- Contributory Pension Scheme
- Employee Discount Hub
- 25 days holiday plus bank holidays
- Opportunity to join the UK’s leading timber and pallet business
Think you have what it takes? If so, we want to hear from you.

